You paid what?!

“You paid what?!” I screeched as I laughed at my husband’s new iPhone case. I knew then and there that I was clearly the superior shopper. He’d just paid five times what I’d paid for an almost identical iPhone case ($5 versus $25).

True, his had arrived in the mail the day after he’d ordered it. That’s okay, I’d made such a saving, I was prepared to wait a little longer.

True, his had also come with a screen protector. That’s okay, I really just wanted the iPhone cover.

True, his construction appeared a little sturdier than mine.

Hrm… you can guess where this is going right? His cost five times more than mine and ended up being 10 times more suitable than what I bought.

After years of spouting “you get what you pay for” in the context of real estate service, this lesson didn’t come as a surprise to me, but it does leave me wondering why it wasn’t immediately apparent to me.

Kirsty Dunphey is the youngest ever Australian Telstra Young Business Woman of the Year, author of two books (her latest release is Retired at 27, If I Can do it Anyone Can) and a passionate entrepreneur who started her first business at age 15 and opened her own real estate agency at 21. Now Kirsty does lots of fun things which you can read about here. Her favourite current projects are Elephant Property, a boutique property management agency, Baby Teresa, a baby clothing line that donates an outfit to a baby in need for each one they sell andReallySold, which helps real estate agents stop writing boring, uninteresting ads.